In the realm of automotive passion, one might find themselves bringing a single flower petal to Rolls-Royce and saying, “I want a car in exactly this shade.” How is that possible, you ask? Let’s delve into the story of Michael Fux, who achieved the dream of owning a vibrant fuchsia Rolls-Royce.
Renowned among automobile collectors, Michael Fux stumbled upon a vivid fuchsia-colored flower during a visit to Pebble Beach in California.
Exactly one year later, he returned to the same beach for the delivery ceremony of his custom-made Rolls-Royce, aptly named “Dawn in Fuxia,” matching the color of that very flower.
While Rolls-Royce offers more than 44,000 color options for discerning car enthusiasts, it seems the existing choices weren’t enough for Fux, making this bespoke Rolls-Royce not his first.
Previously, Fux had received the most personalized Dawn model to date, named “Fux Blue” after the collector himself. However, his passion doesn’t stop there. Rolls-Royce has reserved a total of seven unique colors exclusively for him within their color collection.
The term ‘bespoke’ is used for products specially designed upon request. This could be a tailor-made suit perfectly fitted to your measurements or, in the case of automobiles, vehicles produced with unique colors or original interior designs that differ from traditional offerings.
Therefore, collectors and other special buyers prefer to challenge car manufacturers to provide them with the luxury and exclusivity of a completely unique vehicle. This elevates their pursuit to a level where they can offer a true work of art.
Fux’s eleventh Rolls-Royce, ordered to join his personal collection, is indeed a masterpiece created by Rolls-Royce designers. “Dawn in Fuxia” was unveiled at the prestigious Pebble Beach Concours d’Elegance, the world’s leading luxury car event, by the CEO of Rolls-Royce. Doesn’t the brand-new Rolls-Royce, inspired by a fuchsia flower, seem irresistibly attractive?